The Total Economic Impact Of IBM And Red Hat For Financial Services

Description: Financial services customer expectations are not only set by innovative competitors, but by groundbreaking consumer experiences in all sectors. Generational change amplifies shifting market dynamics as customers in both B2B and B2C increasingly expect top-notch, digital-first experiences in everything from transactions to billing to investments. Companies must meet new technological demands such as mobile payments and 5G and accommodate shifting behaviors against the backdrop of an increasingly complex and interconnected world economy. Further, heavy competition and commoditization plus imported expectations from other sectors have forced down margins (some to zero) as customers shop by price and seek self-service